Common Mistakes Web Designers Make With Mobile Development

0 Comment Admin 2016-01-22
In recent years, mobile development has seen a significant boom. Designers have understood the importance of mobile and app development. However, designers still make  some common mistakes that hinder the development process. In this post, we’ve discussed  the most common mistakes. 

Blocked JavaScript, CSS, and Image Files

For ideal indexing and rendering, you should allow Googlebot access to image, CSS and JavaScript files used by the website. This allows Googlebot to see the website like a regular visitor. In case the website’s robots.txt file doesn’t allow crawling of the assets, it slows down how algorithms index and render the content. This leads to below par ranks. 


Unplayable Content

It’s important to understand that some kind of content or videos aren’t playable on portable or mobile devices, such as media that require Flash, license constrained media or other kinds of media players supported on mobile devices. When featured on a website’s page, unplayable media can seem annoying. 

When a person visits a website’s page with unplayable content, he sees an error message. This leads to a poor mobile user experience. Rather than putting media in unsupported formats or using a standard video player, you should use HTML5 standard tags to include animations or videos. 

When it comes to animated content rendered with multimedia players or Flash, you should use HTML5 animations, which work across different web browsers. With Google Web Designer, you can make it easy to create high quality animations in HTML5. 

Faulty Redirects

In case you have different mobile URLs, you should redirect mobile users on every desktop URL to the specific mobile URL. It’s incorrect to redirect visitors to other website pages, such as the homepage. 

Mobile-Only 404s

Some websites provide desktop users with content when they access a URL. These websites may show an error to mobile users. In order to offer the best user experience, a visitor opening a desktop page on a mobile device should be redirected to the mobile URL. Moreover, the page should be user friendly. 

Avoid interstitials

A lot of websites show overlays and interstitials that completely or partially cover the page’s contents. In most cases, these interstitials are visible on mobile devices promoting the website’s native application, advertisements or mailing sign-up forms. This can lead to a bad user experience. The interstitial may be designed to make it difficult to the user to dismiss it to see the page’s content. Since the screen size on mobile devices is limited, interstitials can have a negative impact on user experience. 

Irrelevant Cross Links

When a site servers visitors on separate mobile URLs, a common practice is to have separate links of the desktop optimized version. There may also be links from the desktop web page to the mobile web page. It’s a common mistake to have all the links point to completely irrelevant pages. 

Slow Mobile Pages

Last but not the least, it’s extremely important to make sure the mobile website loads quickly. If users have to wait for a long time to see the content, they can be frustrated. This leads to a higher bounce rate.
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